Is it still possible to grow organically on social media in 2024?

Seeking Advice
21

It’s definitely still possible, but it’s harder. People aren’t as likely to follow brand pages anymore.

That said, platforms like TikTok are opening up new ways to grow organically. Short-form video is a great way to reach new people without relying on paid ads.

22

Paid ads can help, but if you rely on them too much, your organic growth might suffer. In my experience, most projects can’t succeed without Facebook or Google ads. However, paid ads are just a tool. Once your organic content is strong, ads will work even better. Don’t just copy what others do. Think critically about what your audience needs and build from there.

23

Organic growth is alive and well. I’ve grown several accounts using good strategies without spending anything on ads.

24

Yes, right now the concept of organic growth is kind of dead, and paid ads are necessary to drive traffic.

25

We totally get it—growing organically on social media feels harder than ever, but it’s not impossible. It’s definitely more challenging to build a following and get your posts seen. While paid ads can help, they’re not the whole answer either. Here are some things that have worked for us:

  • Consistency is key: Post regularly, and try to do it daily if possible.
  • Engagement matters: Don’t just post and forget about it. Reply to comments, send messages, and interact with your audience.
  • Listen to your followers: Take feedback seriously and keep an eye on what your competition is doing.
  • Get your team involved: Encourage your staff to interact with posts to boost engagement.
  • Collaborate with others: Team up with similar brands or influencers and share each other’s content.

Hope this helps with growing your organic reach in 2024!