lynn
June 20, 2024, 3:33pm
1
Hey My pple,
I’ve been thinking about starting a digital marketing side hustle to earn some extra income. I have a background in social media management and content creation, but I’m unsure where to begin with freelancing or finding clients.
Could anyone offer tips on getting started? I’m particularly interested in:
How to find clients or projects
Essential tools or skills needed
Pricing strategies
Any pitfalls to avoid
Thanks a lot for your help!
1 Like
Hye @lynn Starting a digital marketing side hustle sounds like a great idea!
Here are some tips to get you started based on what you have asked.
Freelance Platforms : Sign up on platforms like Upwork, Fiverr, and Freelancer to find clients.
Networking : Leverage LinkedIn, attend local business meetups, and join industry groups.
Cold Outreach : Research potential clients and reach out directly via email or social media.
Referrals : Ask friends, family, and former colleagues for referrals.
Social Media Management : Tools like Hootsuite, Buffer, and Sprout Social.
Content Creation : Canva for design, Grammarly for writing, and Adobe Suite for advanced editing.
Analytics : Google Analytics and social media insights.
SEO : Knowledge of SEO basics and tools like SEMrush or Ahrefs.
lynn:
Pricing strategies
Research Market Rates : Check what others in your niche charge.
Value-Based Pricing : Charge based on the value you provide, not just hours worked.
Packages : Offer tiered service packages (e.g., basic, standard, premium).
lynn:
Any pitfalls to avoid
Overcommitting : Start with a manageable workload to avoid burnout.
Underpricing : Don’t undervalue your skills; set competitive yet fair prices.
Lack of Contracts : Always use contracts to outline terms, deliverables, and payment schedules.
Ignoring Taxes : Keep track of your income and set aside money for taxes.
Best of luck with your side hustle! Feel free to ask if you have more questions.
Claire
June 21, 2024, 6:27am
3
Perhaps not precisely what you requested, but I work as a professional digital marketer by day and as a hobbyist coder by night. I’ve found that having experience in digital marketing has greatly aided me in gaining traction for my side projects and side gigs.
Gerald
June 22, 2024, 9:47am
4
I sell agency advertising accounts as a middleman, earning anywhere from 400-600 bucks monthly for facilitating the service.